Account Management Case Study: Bluehouse Salmon
Bluehouse Salmon, a publicly traded company that grows salmon on land in the US, needs a constant flow of educational and recipe-centric content to power their content calendar, while growing their social media following.
The Problem
Needed to differentiate Bluehouse salmon as a sushi grade salmon that is focused on sustainability.
The Solution
Create a constant stream of UGC content to increase social media presence and fuel content calendar.
Bluehouse Salmon, a publicly traded company that grows salmon on land in the US, needs a constant flow of educational and recipe-centric content to power their content calendar, while growing their social media following.
500+
Unique Assets
1,200+
Followers / Local Leads A Month
1900%
Follower growth over 12-months
Content Creation Case Study: Prose
We helped Prose Creates Top-Performing UGC videos for their ads on an ongoing basis.
The Problem
Prose needed a lot of content on a consistent basis to power their media-buying budget on a constant basis.
The Solution
A created a scalable micro-influencer recruitment process to generate high-performing assets on a weekly basis.
We helped Prose Create Top-Performing UGC videos for their ads on an ongoing basis.
500+
Unique photo & video assets
10
UGC creators hired
2x
Instagram posts a day
Content Creation Case Study: Native
We helped Native creates hundreds of high-quality UGC assets for their collection releases.
The Problem
Native needed a cost-effective solution to create large amounts of diverse content quickly.
The Solution
We helped cast a highly diverse micro-creator campaign to capture genuine content that showcases Native’s products.
We helped Native creates hundreds of high-quality UGC assets for their collection releases.
1,000+
Unique photo & video assets
5
Collection releases & counting
200%
Over twice the initial content target
Meta Ads Case Study: Genomelink
We helped Genomelink built a comprehensive creative strategy testing various hooks, call to actions, spark ads, voiceovers and actors.
The Problem
Rising CPAs due to creative fatigue and old image/carousel ads. Tighter CAC goals from client’s leadership due to tough economic conditions. Quickly dying creatives (creative fatigue) on content hungry platforms like Facebook & Instagram.
The Solution
A comprehensive creative strategy to increase the creative throughput in order to keep refreshing dying creatives and avoid creative fatigue. Developed an ongoing creative production system where we have at least 5-10 performance based UGC videos always in pipeline. More video variations = More chances of going viral = More success.
We helped Genomelink built a comprehensive creative strategy testing various hooks, call to actions, spark ads, voiceovers and actors.
73%
CAC reduction
124%
Increase in Registrations
24%
Drop in Cost per Registration
Meta Ads Case Study: Hurom
Reduced CPA by 65% by leveraging performance-optimized UGC creatives to make the brand more relatable.
The Problem
Hurom had rising CPA cost stemming from outdated creatives and overly promotional ad designs. Didn’t feel genuine or authentic to the buyers.
Low profitability was due to increased marketing cost and low ROAS, and over-dependence on promotional discounts and sales-driven messaging to meet desired sales targets. They needed a new strategy to get back on track.
The Solution
We Shifted from an ‘always on sale’ approach to a ‘health-focused’ messaging strategy, addressing key health concerns such as gut health, skin issues, and more.
Dedicated creative strategist analyzing the performance of various factors of UGC such as hooks analysis, variation of CTAs, social proof, etc. to find the best performing recipe for ongoing UGC content strategy.
Reduced CPA by 65% by leveraging performance-optimized UGC creatives to make the brand more relatable and increase its trustworthiness.
36%
CAC reduction
2.5x
Increase in ROAS
60%
Reduction in CPA
Successful Instagram Username Claim For @FOCUSEDONNATURE
We helped our client successfully claim and swap their desired Instagram username to @focusedonnature
Successful Instagram Username Claim For @ITSMESSY
We helped shark tank host Alli Webb secure @itsmessy on both Instagram and TikTok for her new haircare company!
We helped guest Shark Tank host Alli Webb claim the username @itsmessy on both Instagram & TikTok. Both usernames were already taken by somebody else but we were able to get them directly claimed for her through our Instagram and TikTok Reps.
ITSMESSY.COM
Successful Instagram Username Claim For @HANGOVERHACK
We helped a beverage company claim their ideal username on Instagram for there re-brand launching in March 2025!
